What are the Benefits of Blogging for Small Businesses?
Ashakiran
Why Blogging? Are there any benefits of blogging?! I operate a small business; I don’t think I need a blog? Do visitors read blogs? Perhaps as a small business owner these would be your first reactions on the mention of a blog. But on a serious note, whether vouch it […]
7 eLearning Benefits that Enable you to be Future-Ready
Ashakiran
Learning has come a long way. With internet making in-roads into every area, including our personal lives, learning has evolved to a better form altogether – the digital way of learning. Today, emphasis is being laid on eLearning benefits – webinars, online tutorials, slide-based etc. From academic institutions to research […]
SEO and Social Media: What is Your Strategy?
Clare Hardin
Social media is gaining popularity as an important digital marketing strategy. Well, does that mean SEO is no longer popular with the marketers? Not really. However, there are reasons that give room for this kind of an apprehension. But from business perspective, it is relevant to know with respect to […]
6 Reasons Why Should You Have a Responsive Website
Smitha Narayanan
A responsive website is one that adapts to any kind of device – an iPad, smartphone, tablet or a laptop. As customers are doing lot more than searching and browsing on their mobile devices, businesses are prompted to design websites that are device- friendly, easy-to-navigate and provide better user-experience. A […]
7 Important Factors You Can’t Ignore When Designing a Website
Clare Hardin
Imagine this scenario before designing a website. You’ve visited a particular website, and there was something that interested you so much that you were prompted to stay and check for more on that website. Most of us would have experienced something similar, right? Was it the color scheme of the […]
The Spanish Town Jun Using Twitter to Provide Public Services
Ashakiran
Twitter is the way of life in this small Spanish town Jun (pronounced hoon). With the population of barely 3500 people, Jun has successfully used social media platform – Twitter to spread everything related to news, jobs, events, developments and school dinner menus as well! While the local administration uses […]
So You Think You Don’t Need a LinkedIn Company Page?
Clare Hardin
Check out these stats. With more than 433 million users, over 4 million business pages and geographical reach spanning across 200 countries and territories, the growth seems invincible for this company. Well, I’m talking about LinkedIn – the largest professional network which has withstood the technological changes and continues to […]
6 SEO Lessons – Best Learnt from Your Competitors
Ashakiran
The need to survive creates ways for survival. With the digital world getting bigger, bolder and mind-blowing, your business is under tremendous pressure to stay connected with the customers and remain relevant too. You, as an aspiring entrepreneur trying to get a foothold in the digital space would surely find […]
4 Digital Marketing Tools to Power Your Online Activities
Ashakiran
Digital Marketing is the way ahead and businesses cannot grow ignoring it. Your business is acknowledged only when you have an online presence. Businesses invest a lot of time, budget and resources to device digital marketing strategies in order to target their products and services to their consumers. However, all […]
How Compelling is Your Web Content?
Clare Hardin
In today’s digital world, your website is the most important interface with your customer. Hence, the web content has to be interesting and compelling enough to get the visitor hooked to your website. Better take the fact that your customer decides if your website is worth continuing reading with a […]